What does the Dellorto INC logo mean?

What does the Dellorto INC logo mean?
What does the Dellorto INC logo mean?

You might wonder what exactly the INC logo means that we mention so often when it concerns original Dellorto Spare Parts.

Basically, it's very simple: INC stands for "Industria Nazionale Carburatori" or, in good English (but you might have guessed it already...) "National Carburetor Industry".

That sounds a bit pretentious as when the Dellorto company registered this trademark in 1973, they were involved in a titanic battle with arch enemy Weber...

By-the-way, that very same DellOrto company is still in the hands of the same Dell'Orto family!

The 1973 train-of-thought was probably something like "every little bit counts and when we declare ourselves a national heritage industry, no righteous Italian car or motorcycle manufacturer can refuse our products!".

Whatever the exact idea behind the INC logo was, it can be found on thousands of Dellorto parts.

It is usually enclosed in 4 simple straight lines, forming a diamond shape,

A nice example of the use of the INC logo can be found on this 1960's enamel Dellorto Service and Spare Parts sign:
A nice example of the use if the INC logo can be found on this 1960's enamel Dellorto Service and Spare Parts sign:
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